Art Director: Thumbnails




  • Full Time
  • Cape Town, Western Cape

Crypto Banter



Job Details

Department
Technology

Minimum experience
Director

Company primary industry
Entertainment

Job functional area
Design

Job Description

About Crypto BanterWe are the World’s No.1 LIVE Crypto Streaming Channel. Covering Bitcoin, Breaking news, hottest stories, Altcoins, top Founders and Billionaires’ next big Market Moves, every single day.We are the fastest growing crypto media business in the world. What started with two enthusiasts streaming crypto content from a coffee shop, has now become a consortium of the most influential YouTube channels for live crypto news, trading, investing, web3 and crypto gaming content, working with the biggest advertising partners, affiliates and paid products or services in the industry.The idea was born off the back of a successful career at CNBC global having started the world’s first televised daily crypto news show. The restrictions of legacy and corporate media led to the idea of pursuing a media venture that is now at the forefront of the media 2.0 movement for tech, finance and crypto.Today we have over 80 employees and create content that accrues over 10M monthly views across our network of channels. We are hungrier than ever before, driven by a mission of achieving the impossible and building the most profitable community in the world along the way.We are a group of enthusiasts, misfits and entrepreneurs that work harder than anyone else in the industry, fueled by passion and obsession for what we love to do. If you feel you are aligned with our core values, work hard, love what you do and know how to consistently provide value – WE NEED YOU!The Role:Crypto Banter creates multiple design assets on a daily basis for our YouTube shows. These design thumbnails encapsulate the story in the most eye-catching, interesting manner and act as a marketing asset for each show. We are looking for an art director with crypto knowledge that can assist the design team in conceptualizing and executing these designs and thumbnails on a daily basis. This role requires experience and knowledge of crypto to understand stories or news events and translate that understanding into punchy, eye-catching and impactful thumbnails to be used and packaged with the content that is distributed. The Ideal Candidate: ⁠  ⁠Has 5+ years design skills ⁠  ⁠Is an experienced art director ⁠  ⁠Has sufficient knowledge of crypto and crypto content ⁠  ⁠Watches Crypto Youtube channels regularly and understands the mechanics behind YouTube’s backend•⁠  ⁠Strong understanding of click through rates ⁠  ⁠Has strong copywriting and communication skills⁠  ⁠Can lead a team of 5+ people with ease ⁠  ⁠Hard worker and works well under pressure/time constraints ⁠  ⁠Can turn crypto news stories into thumbnails (concept and execution) Roles And Responsibilities:⁠  ⁠Lead a design team of 4 people ⁠  ⁠Work alongside the design lead ⁠  ⁠Conceptualise design ideas and manage execution ⁠  ⁠Art directions and execution for any other projects ⁠  ⁠Build a seamless and efficient design process ⁠  ⁠Writing Thumbnail descriptions ⁠  ⁠Join morning calls to learn all news for that day (Relay stories to team) ⁠  ⁠Work alongside stream team to ensure all assets are ready for show

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