The Heineken Company
Growth & Innovation Manager: Spirits
Company Overview
HEINEKEN, the world’s most international brewer, seeks a strategic leader to drive growth in our spirits portfolio. We develop and market premium beverage brands across 300+ products, with innovation and consumer insight at our core.
Position Summary
Lead market growth strategies and innovation pipelines for our spirits category in Gauteng. This full-time role combines strategic planning, product development, and commercial optimization.
Key Responsibilities
Strategic Growth Leadership
- Identify market opportunities through consumer trend analysis
- Develop 5-year innovation roadmaps with cross-functional teams
- Analyze pricing strategies and margin optimization
Innovation Management
- Lead product development from concept to commercialization
- Conduct consumer research and market testing
- Manage innovation budgets and resource allocation
Commercial Excellence
- Develop trade marketing strategies with sales teams
- Monitor promotional effectiveness and ROI
- Analyze product mix performance across channels
Requirements
- Bachelor’s/Master’s in Business, Marketing or related field
- 8+ years alcohol industry experience
- Proven innovation pipeline development record
- Strong financial and commercial acumen
Application Note
Never pay for any recruitment process. Qualified candidates should apply through the official HEINEKEN careers portal.
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